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In the Know: What Energy Deregulation Means for You

10/21/2013 11:07:15 AM | by Yogesh Mankani

Energy Controls

A lot has been said about energy deregulation and the ongoing debate seems almost endless. The discussions go on constantly, with supporters saying that deregulating the electricity market has worked out far better than expected, while many of those who were against it from the very start have continued to insist that it should be returned to its previous state. Although it's impossible to deny that electricity rates are most certainly cheaper in deregulated markets than they have ever been before, it seems that deregulation itself can mean different things to different people.


The Promise Of Cheaper Rates

As a consumer, deregulation means that you'll be able to get lower rates on electricity. The reason for this is that customers in deregulated markets are allowed to shop around and compare the rates of different electricity providers, until they find the one with the best price. The increased flexibility in consumer choice has a knock on effect to energy providers. Providers can no longer afford to be distant from their customers, and they need to provide competitive rates to build up loyalty and trust. If they don't, their customers can quickly move to a better offer by a competitor.


Hunting or A Better Service and Price

Now there are even websites like Texaselectricityproviders.com that exist to help consumers compare the offers of all the electricity providers in their area. Information is available on each provider, along with the details of their various plans and prices. This gives the customer a couple of distinct advantages. First of all, the footwork is reduced to a minimum. This can be very convenient for busy people that have little time to do all the research on their own, as well as for those who might be physically impaired, making it much easier to compare offers in the privacy of their own home. Additionally, you can take all the time you need to make your decision, rather than having to deal with representatives that might otherwise pressure you into making a hasty one.


New Markets - Turning Saving Into Profit

However, there's still another way energy deregulation can help you out financially, aside from saving money on your monthly bill. This other way is an active one and involves actually profiting from energy deregulation. In other words, this one's about making money. This is possible through the Direct Sales Industry. A rapidly-growing business that's becoming more popular by the day, the Direct Sales Industry is all about delivering products and services directly to the customer, rather than selling them through a local retailer. In this type of business, the person who makes a direct sale gets a percentage of the earnings of whichever company he or she represents. The amount of profit earned depends on the representative's own level of activity and how many sales they have to their credit. You can attract customers by word of mouth, you can promote sales through a blog or if you are daring, you can even start up your own website and company; employing others to do the selling for you. At the very least, if you feel that this might be the right type of work for you, you can always look into the various Direct Sales companies and decide which ones you might want to partner up with, to make some extra cash.


Overall, energy deregulation is all about saving money and providing opportunities. Any move away from a monopolised market is a good thing for consumers. On the one hand, you can save a great deal of money, thanks to the healthy competition between the various electricity providers in your area. This alone can do wonders for your budget, freeing up some extra dollars that can then be spent elsewhere or saved for a rainy day. On the other hand, you also have the opportunity to participate as a “distributor,” by partnering up with a Direct Sales company and actually earning some more money. As it turns out, there's more than one way to benefit from energy deregulation and what you choose to get out of it depends entirely on you.


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